writing


What writers should know about HTML

When you’re writing for the Web, usually your material will end up as HTML. With modern online editors, you may never have to write it directly, but you still need to understand it. The formatting of your writing has a close relationship to the final HTML, however it’s dressed up.

Properly using HTML tags helps a page’s accessibility. Browsers may present the content as spoken text, with enhancements for readability, or otherwise modified. Mobile browsers will present it differently from full-sized ones. Good markup will let all representations of the page work better.

HTML markup should focus on the semantics of a document. The site will use CSS to make it look however the webmaster wants. Tags shouldn’t determine how an element looks, but what role it plays. There are several common mistakes, and they cause problems in the final page.
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Which English are you writing in?

My writing work goes to several countries. Just in the past couple of days I’ve written for American, English, and Australian customers. Keeping the customer happy requires writing in the kind of English they want. You can’t always assume it from the country they’re in; I have a regular customer in the UK that wants American English.

Spelling

Spelling is the easiest part to adjust. Britain tends to use “-ise” where Americans use “-ize,” “-our” where we use “-or,” and “-re” where we use “-er.” Australia and New Zealand generally follow Britain. Canada does sometimes, but not always.
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