mathematics


Writing accurately about exponential functions

“The number A is exponentially greater than the number B!” What does this mean? Nearly nothing. If it has a meaning, it’s that there’s some number x such that Bx = A. But that’s true of any two numbers, as long as they’re both greater than 1 and A > B. Please don’t use that expression in your writing.

You could also say that A is “linearly greater” or “quadratically greater” than B. They’re just as true and just as meaningless. “Exponentially greater” sounds more impressive because exponential curves rise really fast. In the early days of the coronavirus pandemic, the number of cases followed something close to an exponential curve. But a single data point doesn’t establish a curve.
(more…)


COVID-19 and curve flattening for writers 1

When we write about issues related to COVID-19 and other major health risks, we carry a serious responsibility. Most of us aren’t medical professionals or specialists in biological sciences, but we have to get as much right as we can. Giving false reassurances and spreading panic are both harmful. Advising ineffective or dangerous preventive methods is still worse.

When we write for hire, we present our clients’ opinions, not necessarily our own, but that doesn’t let us off the hook. A pandemic is too serious to spin and make excuses about it. If a client wants you to give out inaccurate information, please decline the assignment.

But anyone can give that advice. I’d like to talk here about a couple of technical issues that writers need to understand. The projected spread of the disease is a matter of statistics. You’ve seen a lot of advice urging us to “flatten the curve.” What does this mean, and why do we want to flatten it? You’ve also seen that the number of cases is growing exponentially. That’s true, but most people don’t clearly understand what it means.
(more…)