research


Stop being an unpaid publicist for Google!

Google has accomplished something impressive. It has thousands or millions of people who regularly tell others to use its search engine. They don’t do it because they think it’s better than the alternatives. They don’t do it because they’re paid to. They do it because being an unpaid publicist for Google is a social norm. Want to show you’re smart when someone asks a question? Tell them to “Google” for it. No intelligence required.
Google is far from the only search engine around. Among the alternatives:
(more…)


Writers’ echo chambers 1

Did you know that a laptop is stolen every 53 seconds? It must be true, it’s all over the Internet! The oldest mention I can find of that factoid dates from 2009. At the time, the supposed source was the FBI, without any citation. Lately it’s usually Gartner, still with no citation.

Phantom statistics

Recently a customer asked me to include that “statistic” in an article. Fortunately, it wasn’t a requirement, just a suggestion. The customer also wanted all links to be no more than a year old, so citing a nine-year-old figure didn’t really seem like what they wanted. Even if the figure was once accurate, the theft rate is sure to have changed over the years.
(more…)