ghostwriting


Excuses for dishonest writing

Some people see nothing wrong with writing dishonest articles. A discussion in an online forum recently reminded me of this.

Let me start by clarifying what I mean by dishonest writing. If you’re writing on someone else’s behalf, you can argue for a position which you don’t personally agree with. It’s legitimate if there’s some case for the position and you use accurate facts and valid arguments. You’re helping the customer to present a position in a reasoned way, and there’s nothing wrong with that even if it’s not your position.

It becomes dishonest when your argumentation is dishonest. If you cite sources which you know are unreliable, use arguments which don’t hold up, and present “facts” with no source, you’re serving up counterfeit goods. If the customer is unaware you’re spewing nonsense, you’re cheating the customer. If they do know they’re asking you to deceive, you’re collaborating in cheating the reader. In some cases, it could count as fraud under the law.
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Being an honest ghostwriter

It is an honest ghost, that let me tell you.
(Hamlet, Act I, Scene 5)

When you aren’t writing under your own name, the boundaries of honesty aren’t quite the same. You aren’t being hired to say what you believe, but to put someone else’s ideas into words. It isn’t dishonest as such to say things which you don’t personally believe are true, but you don’t have a license to lie. Where’s the boundary you can’t cross without becoming dishonest?

Advocacy vs. deception

The slope is slippery, so I stay well back from the brink. I’m willing to present a case for a conclusion which isn’t clearly false, even if I have doubts about it. For instance, I see no ethical problem with writing an article that says cloud-based VoIP is best on one day, then an article the next day saying an on-premises IP PBX is better. Both are true under some circumstances. However, I won’t write an article claiming an IP PBX is illegal — at least, not until I learn that some government has actually outlawed it.
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